Most international musicians barely felt in the bustling Big Apple, but AR Rahman is a show-stopping - and very profitable.
Fans have paid prices of up to $ 1,000 (Rs47, 000) for 11 concerts in North America between June 11 and July 5 is already supposed to have sold out.
Rahman "Jai Ho - The Journey Home Tour" starts June 11 June in New York's fabled Nassau Coliseum, where Pink Floyd played in "The Wall Tour. More recently, Madonna gave three performances of her "Blond Ambition world tour of the enormous Nassau Coliseum.
"It's absolutely an east-meets-West kind of show where skill and tradition. Like AR music breaks all boundaries," says the show's artistic director Amy Tinkham, who has run tours for Britney Spears, alley Boys and Mariah Carey.
Two years after Slumdog Millionaire won eight Oscars, interest in all belongings Indian is still strong.Rahman Slumdog ... soundtrack, which earned him two Oscars and two Grammys, has made him a familiar name in America.
It also helps that Rahman is a prolific composer who has astaggering range. Americans find his music "easy listening" as it is brewed with an unerring sense of melody, swing and soul.
Before his concert, Rahman, who has been writing the scores for Bollywood since the 1990s, credited the film industry for his adaptability.
"In America, played the role of a person - he is a good horror movie soundtrack creator or he is a good classical music composer. In India, the Director expects anything from one person. It pressed me to write different kinds of music - Indian and Western, "Rahman told DNA on the sidelines of an event in the Asia Society.
For a musician who has won two Grammy, started Rahman as an engineer who was clueless about the depth of his immense musical talent. "My first film, I thought it would be my last film," says Rahman. "So I wanted to do my best and then let it."
For a man who would do their best and leave it "Rahman has come a long way. He has sold 150 million records and 200 million cassettes and counted among the 25 best artists of all time. TIME magazine rated disc of Roja in the top 10 in all- hours the best film soundtracks of the world.
Economics on "Jai Ho ..." Tours run as a Swiss clock. Rahman will perform at the massive locations in North America and Europe, but there will be a night city instead of running, so many places to be pumped up with enthusiasm and eager Rahman souvenirs. Rahman snakes through America and Europe before finish up at London's Wembley Stadium 25 July.
Rahman puts on a three-hour concert that includes Cirque du Soleil or circus acrobats, four troops of dancers and a Mongolian contortionist, who will show the extremes of Indian yoga. The show brings together Flutists, cellists, Tambura players, singers and musicians who played with Lionel Richie and Fleetwood Mac.
"Rahman has captured the imagination of audiences of all demographics, both Indian and Western. His music is diverse. I do not think that his Oscar-winning Jai Ho is his best work, but he deserves an Oscar for the breadth and excitement of his musical talent, says Aroon Shivdasani, president of Indo-American Arts Council, which sells concert ticket sales.
"Regular tickets for Rahman's tour in the U.S. are sold out. The only tickets left are those with high ticket value. I doubt that there will be a single free space on any of the concert," she added.
Americans buy into the east-meets-west look. "Landing a Rahman concert ticket is a big deal," said attorney Gary Sherman, who has a ticket to Rahman's concert at the Patriot Center in Washington.
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